Our People

Marketing Officer (CRM)


  • Support planning & execution of the CRM Program, e.g Member acquisition, Member Engagement and Member Retention
  • Support in CRM data analytic and analyze the recruitment and monthly promotion effectiveness, providing insights and recommendations
  • Work closely with cross-functional team on program preparation and system setting, including in-store and mobile app, social platform and member communication channels
  • Assist in Mobile App & CRM project development, manage automation and customer journey mapping
  • Handle ad-hoc marketing duties as assigned


  • Degree holder in Marketing, Communications, Business Management or related disciplines
  • Minimum of 3-6 years relevant experience in retail / F&B / digital agency
  • Proven track record of managing CRM data systems, implementing CRM program and campaign management;
  • Strong analytical mind with good report writing skills, and able to transform data into actionable insight
  • A good team player, interpersonal and communication skill;
  • Creative, presentable and able to work multi-tasks under tight schedules;
  • Proficient in written and spoken English & Chinese
  • Candidates with more experiences will be considered as Senior Marketing Officer

We offer rewarding career with attractive remuneration package including 5-day work week, medical benefit, generous annual leave, staff discounts and competitive salary to the right candidates.


Interested parties please send full resume with your current & expected salary and availability to hr@pacificcoffee.com


Pacific Coffee Company Limited is an equal opportunity employer and welcomes applications from all qualified candidates. Information provided will be treated in strict confidence and only be used for recruitment related purpose.Please visit our website www.pacificcoffee.com for more details


Fight the virus together!

Over 100 job opportunities for you!

Other Opportunities

Central Kitchen - Administrative Officer
Central Kitchen - Production Manager
Central Kitchen - Chef de Partie
Central Kitchen - Junior Sous Chef
Training Officer/ Senior Training Officer
Assistant Project Manager
Senior IT Manager
Head of Food and Beverage
Procurement Manager
Management Trainee (Operation Department)
Senior Marketing Officer
Business Development Officer
Management Trainee (Quality Assurance)


Top-up of your existing card can now be done online by following the instructions below. Double the benefits, double the convenience!


* The Perfect Cup Card can only be used at Pacific Coffee outlets in Hong Kong.

*All prices are displayed in Hong Kong Dollars (HKD).

Don’t have a card?

Get the card with a minimum value of $200 and you can accumulate points upon consumption at any coffeehouse of Pacific Coffee for redemption of food & beverage or merchandise items available in Pacific Coffee. To find out more about the details and benefits of our Perfect Cup Card, please click here.


Minimum amount of $200

*All prices are displayed in Hong Kong Dollars (HKD).

Subscribe to Newsletter

Sign up now for our e-newsletter to get the latest Pacific Coffee news and hot offers